January 8, 2010

Interesting Social Media Statistics

Everywhere you look, you're surrounded by some type of social media. I'm sure everyone you know has a Facebook account, at the very least. Then there's Twitter. Ah, Twitter...what a change that social media tool has made for publicists everywhere.

Here are some interesting Social Media Stats!
  • Facebook reaches 56% of the active U.S. internet universe with an average usage of 6 hrs a month per user
  • Facebook is the #3 site visited by users 65 and older
  • Twitter grew 500% year-over-year
  • Time spent on social networking sites in the U.S. increased 277%
  • The average U.S. worker spends 5 hrs/month visiting social networks at the office
  • 32% of all mobile web users visited a social network