September 6, 2011

NYC Fashion Week Starts Tomorrow! How To Follow It Online!

Here we go, New York!  Fashion Week kicks off tomorrow, September 7th, and the mayhem of designers, models and press sweep the streets (well, the roped off areas.)


Given the very VIP stature of many shows in tandem with the extreme popularity of social media and the web, designers are once again leveraging the online world to reach far larger audiences.  Many brands will be live streaming the runway performance on their websites, Facebook Pages, YouTube and Livestream. Footage from backstage, as well as from the press, will be uploaded to Facebook, Twitter, Tumblr and Instagram as well.  


Tune into the YouTube channel "LiveRunway" to view all the shows in accordance with the schedule below.  The channel has also been optimized for your mobile phones and can be reached by following: m.youtube.com/liverunway.

Nicholas K
Thursday, Sept. 8, 9 a.m. ET
BCBGMAXAZRIA
Thursday, Sept. 8, 10 a.m. ET
Richard Chai
Thursday, Sept. 8, 11 a.m. ET
Supima
Thursday, Sept. 8, 1 p.m. ET
Tadashi Shodji
Thursday, Sept. 8, 2 p.m. ET
Luca Luca
Friday, Sept. 9, 11 a.m. ET
Rebecca Taylor
Friday, Sept. 9, 2 p.m. ET
Nicole Miller
Friday, Sept. 9, 6 p.m. ET
Cynthia Rowley
Friday, Sept. 9, 7 p.m. ET
Lacoste
Saturday, Sept. 10, 10 a.m. ET
Jill Stuart
Saturday, Sept. 10, 11 a.m. ET
Vivienne Tam
Saturday, Sept. 10, 3 p.m. ET
Charlotte Ronson
Saturday, Sept. 10, 6 p.m. ET
Monique Lhuillier
Saturday, Sept. 10, 7 p.m. ET
Derek Lam
Sunday, Sept. 11, 12 p.m. ET
DKNY
Sunday, Sept. 11, 1 p.m. ET
Tracy Reese
Sunday, Sept. 11, 2 p.m. ET
Diane von Furstenberg
Sunday, Sept. 11, 4 p.m. ET
Custo Barcelona
Sunday, Sept. 11, 7 p.m. ET
Tommy Hilfiger
Sunday, Sept. 11, 8 p.m. ET
Carolina Herrera
Monday, Sept. 12, 10 a.m. ET
Carlos Miele
Monday, Sept. 12, 11 a.m. ET
Rebecca Minkoff
Monday, Sept. 12, 1 p.m. ET
Donna Karan
Monday, Sept. 12, 2 p.m. ET
Betsey Johnson
Monday, Sept. 12, 6 p.m. ET
Perry Ellis
Monday, Sept. 12, 7 p.m. ET
Badgley Mischka
Tuesday, Sept. 13, 10 a.m. ET
Vera Wang
Tuesday, Sept. 13, 11 a.m. ET
Herve Leger by Max Azria
Tuesday, Sept. 13, 2 p.m. ET
Oscar de la Renta
Tuesday, Sept. 13, 6 p.m. ET
Tibi
Tuesday, Sept.13, 7 p.m. ET
Narcisco Rodriguez
Tuesday, Sept. 13, 8 p.m. ET
J. Mendel
Wednesday, Sept. 14, 1 p.m. ET
Milly by Michelle Smith
Wednesday, Sept. 14, 3 p.m. ET
Anna Sui
Wednesday, Sept. 14, 6 p.m. ET
Elie Tahari
Wednesday, Sept. 14, 7 p.m. ET
Ralph Lauren
Thursday, Sept. 15, 10 a.m. ET


The below are well-known fashion journalists, who will be tweeting from each of the shows:

If you prefer live tweets to live video, we have a few favorites we recommend you follow.
@womensweardaily
Official Twitter account of fashion trade publication Women’s Wear Daily, tweets commentary and photos.

@EHolmesWSJ
Retail/fashion reporter for The Wall Street Journal, frequently posts images and news.

@CathyHorynNYT
New York Times critic, tweets colorful, descriptive commentary from the shows.

@evachen212
Beauty director of Teen Vogue, supplies a good deal of backstage footage.

@jimshi809
A live, photo-filled chronicle of runway shows and parties from freelance fashion journalist Jim Shi.

@elvainadine
WSJ multimedia producer and reporter, posts high-quality photos straight from the runway.

@DetailsMatt
Fashion market director at Details magazine, covering mainly men’s collections.

@cutblog
Updates (including plenty of gossip) from New York magazine’s fashion blog.

@CNFashion
Retweets from Conde Nast fashion and beauty editors.

@nyfw
New York Fashion Week tweets chosen by Twitter.


So, there you go -- I may not be in NYC anymore, but I certainly can attend a fashion show or two!

YOUR THOUGHTS?